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Dedicated to the love of
people and home since 1906.

Coldwell Banker® affiliated agents understand that home is far more than a location. Home is inextricably tied to family, to memories, to hope and to love. Each and every day, it’s a dream that we help make into reality for thousands. If that’s not worth waking up for, what is? We are a company devoted to the service of our clients, the success of our agents and the remarkable power of home. We’re also dedicated to creating dominant winners in every market we serve. It’s something we call the Coldwell Banker Way. We invite you to read these pages and learn more about our brand. By the time you’re finished, you’ll understand why some of the most successful agents in the industry have joined the Coldwell Banker network, and why you should, too.

Cutting-edge tools
that give us an edge.

In this day and age, if you’re not leading, you’re at a major disadvantage. That’s why at Coldwell Banker,® our finger rests firmly on the pulse of technology. We leverage the latest trends and developments to keep Coldwell Banker affiliated agents in the lead, turning Silicon Valley tech into indispensable tools that are simple to use and understand. We help our agents become more productive in every step of their journey. Our websites offers high-impact agent marketing and a world-class agent platform with predictive analytics and business management tools to help you drive your business to new levels of success. The advanced CB Exchange portal streamlines communication and content sharing so agents can spend more time growing their business. And, of course, presentations and marketing materials are designed to look gorgeous across desktop, tablet and mobile. Together, these cutting-edge tools make even the sharpest agents that much sharper.

When choosing a real estate company,
size definitely matters.

The Coldwell Banker® brand is a global network of over 92,000 agents spanning 44 countries, united by what is perhaps the strongest legacy in real estate. As an independent agent, you’ll see some serious advantages from affiliating with one of the industry’s largest names. Advantages such as global referrals, unparalleled brand recognition, advertising campaigns and advanced tools ensure that affiliated agents have the resources they need to maximize their business. Because when it comes to your real estate business, bigger is most certainly better.

We know a little
bit about luxury.

There’s no place the Coldwell Banker® sign is more at home than in front of many of the world’s premier luxury properties. The Coldwell Banker Global Luxury® Program is among the most successful names in high-end real estate, powered by agents in 44 countries who deeply understand this unique market’s intricacies and clientele. It’s why we had over 30,000 transaction sides of $1-million-plus properties in 2018. Proprietary tools such as the flagship Homes & Estates magazine (on newsstands across the globe), a luxury certification course created with the Institute of Luxury Home Marketing and an unrivaled international referral network are just a few of the reasons why the Coldwell Banker Global Luxury Program is a truly extraordinary force in the luxury space. For the agent with a desire to enter this exclusive market, there is no one better suited to bring you success.

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The best advertising and
marketing in the industry.

In real estate, exposure is everything. And from the top down, the Coldwell Banker® brand provides it. Our advertising campaigns in USA have scored highest in effectiveness for the real estate category six years running,1 providing valuable brand recognition that benefits the entire network. Additionally, the work is hugely popular on social media, helping drive quality leads to agents. At the agent level, customized versions of the ads and elegant collateral present you in a sophisticated and professional light at every touchpoint. Our agents in the UAE have the opportunity to participate in several high profile local and international events and activations that can expand their network and drive business.

It’s time to join the Blue.

In 1906, we set out to create the world’s finest real estate experience. To better serve our clients, Coldwell Banker® affiliated agents had to be smarter. More committed. More trustworthy. We sought a higher class of agent and believed that they deserved a higher class of support. In this sense, nothing has changed. The Coldwell Banker brand is home to those agents who demand more from a real estate company, whether it’s technology or culture or opportunities to grow. With our brand at your side, you become better. More capable. More inspired. More knowledgeable. And to your clients, more trustworthy. You become a winner. Part of a network of winners united in their desire to be the very best. It’s time to join a real estate company that’s as extraordinary as you are.

Talent, meet opportunity


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